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Faking It

By Eric Richardson
Published: Wednesday, June 27, 2007, at 10:21PM
Fake Retail Eric Richardson [Flickr]

Earlier today Rick brought up the sudden appearance of a Sephora store at the corner of 6th and Spring (pictured). Don't get used to it: it's just a movie prop. There's a Paramount shoot on that corner tonight -- all night -- that has multiple blocks closed off. You can see the filming notice here.

I remember walking by the Pacific Center a few months ago and being shocked to see a brand new coffee shop I had heard nothing about. It looked great. The next day it was gone, just another temporary set. It was something that really seemed like it could work for real, though. This Sephora store might not make the most sense for the neighborhood, but seeing something like this sure makes you hope something decent does end up there.


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