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Green Door Opens as Crazy Gideon Development Awaits Market Turn

By Ed Fuentes
Published: Friday, December 11, 2009, at 12:48PM
green door Ed Fuentes

New retail in the Arts District: Green Door Hydro has opened in the Crazy Gideon warehouse building.

“It's a tough time. Banks aren't working with you!” said “Crazy” Gideon Kotzer this week while updating blogdowntown on entitlements to adapt his Arts District warehouse to live/work units. Despite being one step away on approvals, it will be a while before anything happens at 830 Traction. A downsized store remains open, despite the "Going Out of Business" signs.

The newly-available Traction frontage has become home to Green Door Hydro, a shop selling hydroponic and solar indoor gardening equipment.

Bamboo stakes and areo jet trays made for loft or rooftop gardens are sold alongside nutrients and environmental controls.

But just what kind of urban gardeners are being targeted here? The shop's promotional postcard advertises "discreet delivery," and just this morning it became a fan of the Showtime series "Weeds" on Facebook.

Still, the service could be valuable for those worried more-informed neighbors might help themselves to your eco-friendly vertical garden.

As for the rest of the building, upper floor space is now being rented as artist studios. Last week, the City Council's planning committee approved plans that would allow Kotzer to create 75 live/work units, including 52,000 square feet of new construction and a rooftop pool. Council should issue final approvals in the next few weeks.

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