Smart Advertising: Market on Spring Turns to Reusable Bags to Get Hours Out
Eric Richardson
[Flickr]
DOWNTOWN LOS ANGELES — When Market on Spring started staying open 24 hours earlier this fall, it announced the move via a hand-written, letter-sized sign on the door. That sign's been since replaced by a printed one, but the market is still pretty nonchalant about its impressive hours.
Less subdued are reusable bags the shop was handing out to customers this week.
Bold letters on the side of the bags say "Market on Spring / Open 24 Hours / 213-627-6337" in all capital letters.
The market, located on the ground floor of the Hayward Hotel at 617 S. Spring, has for years been a neighborhood go-to spot for quick needs, but has evolved into more of a late-night destination over the last year. Owner Ben Azimi started bringing out a grill to offer up kabobs, and weekend hours were extended into the late-night hours before more recently taking the full 24 hour plunge.
The block of Spring between 6th and 7th will boast two 24-hour establishments starting January 1, when LA Cafe's new hours kick in.
Sean on December 19, 2009, at 06:30PM – #1
I love it! I've only lived on Spring St. for a little while but I've seen so many great improvements to Market on Spring, maybe their next improvement will be to upgrade their outdoor seating. Keep it coming guys!
Rich Alossi on December 20, 2009, at 09:42PM – #2
BTW, the kebabs at the grill outside are so good!
crystal on December 21, 2009, at 08:28AM – #3
Beer and wine license would be a great addition as well.
Ashley Zarella Hand on December 21, 2009, at 08:35AM – #4
From the perspective of the DLANC Sustainability Committee, we're thrilled to see reduction of plastic bag use! We want to know more about what businesses are doing Downtown to be more sustainable - if your business has adopted some "best practices," please let me know by emailing us at sustainability@dlanc.com