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Stadium Groups Tout Business Backing, Economic Impact

By Eric Richardson
Published: Friday, June 17, 2011, at 07:48AM
Farmers Field Gensler / AEG

Rendering of AEG's proposed Farmers Field stadium and events center, which would sit next to Staples Center and L.A. Live.

The companies behind both area stadium plans touted their business backing this week as they continued a slow duel to see who can attract an NFL team to Los Angeles.

AEG's proposal to modernize the L.A. Convention Center as part of its Farmers Field project was the prime topic for union members and business leaders who testified at City Council on Wednesday. Speakers pointed to the just-concluded E3 Expo as the sort of event that Los Angeles will be better able to attract with the redone facility. According to numbers presented at Council, the three-day video game conference brought nearly 47,000 guests and $26 million in spending to the city. An upcoming Microsoft conference in July is expected to bring $75 million in impact.

Meanwhile, Majestic Realty's Los Angeles Football Stadium in the City of Industry sent out a note announcing its backing by the Orange County Business Council, which says that the inland location is better-positioned to serve all of Southern California.

On Thursday, June 30, the City Council's Ad Hoc Committee on the Proposed Downtown Stadium and Events Center will hold its second meeting. On the agenda is a motion by committee chair Jan Perry, who Wednesday asked for an official report on the economic impact numbers pitched at Council.

Meanwhile, the clock continues to tick on AEG CEO Tim Leiweke's timeline for getting the stadium deal done. Leiweke, who recently told the L.A. Times that he needs to have a deal outlined with Council by July 31, first wanted to open the stadium in time for the 2016 Super Bowl. Now, the AEG head says the start of the 2016 regular season is the earliest the stadium could be ready.


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