CicLAvia en Español: LA Streetsblog releases Spanish-language film 'Viva CicLAvia'
Downtowners participating in the first CicLAvia in 2010.
DOWNTOWN LOS ANGELES — CicLAvia, the bi-annual festival that closes down city streets to make way for cyclists, walkers, joggers and skippers, is now reaching out to its Spanish-speaking audience with a seven-minute film on the event.
The short consists of interviews with CicLAvia participants, a narration explaining the event and a backdrop of upbeat, reggaeton-esque music. It was produced by Streetsblog, a cycling advocacy website that also has branches in New York, San Francisco and Washington D.C., along with Social Impact Consulting, LLC.
“CicLAvia is an event that is open to everyone, so it makes sense to make a film available to more audiences than just an English-speaking one,” explains Damien Newton, the editor of Los Angeles Streetsblog.
Newton said the film was made in an effort to spread the CicLAvia word, and that they encourage sharing the film by making it easily available to other websites. "Viva CicLAvia" will also be featured at their semi-regular film screenings, which have happened in the past in Pasadena and Echo Park.
Elson Trinidad is a consultant with Social Impact and shot much of the movie himself. He's been involved with CicLAvia since the beginning and even helped with community outreach in his own neighborhood to promote the first event.
"CicLAvia is a great unifier for the city," Trinidad said.
He said it shows that no matter who you are, where you come from or what language you speak, you can come out and enjoy the festivities.
According to CicLAvia's website, the original Ciclovías started more than 30 years ago in Bogotá, Colombia, in response to the congestion of city streets. Now, they happen throughout Latin America and the U.S. In a car-laden city like L.A., they have quickly gained popularity since the first one in 2010.
Watch the subtitled video below: