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Bicycle-churned ice cream maker to set up shop in DTLA

By Hayley Fox
Published: Monday, September 17, 2012, at 10:11AM
Hayley Fox/blogdowntown

Edward Belden demonstrates how he makes ice cream on the back of his bicycle.

churns out organic, dairy and vegan ice cream on the back of a powder blue, one-of-a-kind bike -- but soon, owner Edward Belden will be able to rest his wheels permanently at his new downtown L.A. shop.

Belden, who is probably most well-known for his participation in CicLAvia and other bike-friendly events, said he has recently signed a lease in the neighborhood and has been working on the design for the location.

"I didn't want to do a traditional business," Belden told Blogdowntown in May. "I wanted to do something that's geared towards creating a sustainable world."

He said that although he wasn't sure how much energy was saved by using a bicycle as a power source, Belden explained that the more industrial the ice cream makers get, the more energy they use.

"As you scale up, you're obviously using more electricity, so that's one thing ill be able to offset," he said earlier this year.

Belden's ice cream flavors include the basics such as Chocolate and Vanilla, but are mostly experimental combinations of flavors and ingredients such as Thai Iced Tea, Salted Caramel and Kumquat sorbet.

Belden aims to open the store at 458 S. Main Street by the time of the next CicLAvia event, which is happening on October 7.

Belden said his new store will be just down the street from Blossom, and the building he's moving into is new and will also house another restaurant space.

According to the creamery's website, the business is classified as a Benefit Corporation -- in which 5 percent of company profits will be donated to "social and environmental causes." This "new class of class of corporation" is "voluntarily meets higher standards of corporate purpose, accountability, and transparency."

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User_32

jamucsb () on September 18, 2012, at 01:13AM – #1

this place will shut down faster than Coldstones on Flower . Nobody wants ice cream anymore... it's all about Gelato now



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